TVeez sets up Turkish club network, awaits hotel deal
The Turkish operation of Israel’s TVeez is installing a digital out-of-home network for the country’s Hillside chain of leisure clubs.
Showing customer information and promotions, the network will comprise more than 100 Vestel LCD displays – both indoor and outdoor – and be driven by the TVeez Marketing Intelligence system. The company is also providing content production as well as technology.
The Hillside brand, covering five sites in total, is owned by Alarko Tourism Group, which also operates a spa and four cinema complexes.
TVeez, also known as Odyssi, numbers among its clients Blockbuster, HSBC, McDonald’s, Sheraton and Vodafone. It expects to soon sign another deal with a hotel group, marketing VP Ediz Burla told SCREENS.tv.
www.odysii.com
www.tveez.com
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