Virgin Islands network looks beyond retail
An advertising agency and TV production company in the U.S. Virgin Islands is planning to expand its digital-signage network beyond retail and into banking, leisure, education, government and healthcare.
Gumbs Group, whose digital out-of-home business operates as Digital Media Solutions, has been running a grocery-store network in the U.S. Caribbean territory for more than five years, with screens in outlets on the island of St. Thomas.
But after selling new systems into the Virgin Islands Department of Human Services for offices on St. Thomas and St. Croix, it now aims to target a wider range of potential users on the island group, which has a population of around 100,000.
Its installations use Mvix media players.
Digital Media Solutions
www.mvixusa.com
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