Business models
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Hotel TV firm to sell Nanonation software
U.S. digital-signage software supplier Nanonation has gained a new route into the hospitality market via a tie-up with LodgeNet Interactive, which provides services including in-room TV to some 10,000 properties.
LodgeNet, which supplies broadband Internet and conferencing services to hotels and healthcare facilities as well as its flagship TV service, will now also offer them digital signage based on Nanonation’s system.
Possible applications include way-finding, meeting-room signage, and 
Cubb, CoolSign eye Mid-Eastern out-of-home growth
Vendors of digital out-of-home systems continue to show interest in the developing Middle Eastern market, with wearable-media firm Cubb securing representation in notoriously hard-to-crack Saudi Arabia and CoolSign supplier CS Software adding support for Arabic text.
Cubb’s wearable Cyklop screens will now be offered by Saudi company Brand Commandos, a marketing firm which describes itself as offering “non-traditional communications strategies and tactics only for the daring”. It will be
Focus takeover: Sina CEO still hopeful as deadline looms
China’s digital out-of-home market leader Focus Media Holding and Internet firm Sina could restructure their $1.3bn takeover deal after failing to secure government approval.
Speaking with analysts following the announcement of Sina’s second-quarter financials, Sina CEO Charles Chao said that the deal, which would see his firm acquire most of Focus’s out-of-home business, “will now be completed without the approval from the Chinese commerce department for the anti-trust review.
Visser buys LevelVision’s campus screen network
Visser Digital Media in the U.S. is acquiring LevelVision’s digital-signage network in college bookstores.
The acquisition, for an undisclosed sum, will see the LevelVision displays – many of them the in-floor screens for which the firm first became well-known – in some 300 bookstores form the nucleus of Visser’s new CampusVision network.
It leaves LevelVision, formerly IntelliMat, with pilot networks in nightlife venues, convenience stores, and groceries.
Focus-Sina: could the deal fall apart?
The $1.3bn deal that would see most of China’s leading digital out-of-home firm Focus Media Holding acquired by Internet company Sina could fall apart at the end of September, Reuters reports today.
The news agency says that Sina executives do not expect the country’s ministry of commerce to approve the deal, and quotes a Focus spokesperson as saying that the two companies have not discussed extending it beyond the
The latest out-of-home screen location: golf bags
A new firm is hoping to use screens to promote businesses near the locations of major golf tournaments.
Pro Bag Ads, headquartered in Arizona, has signed senior PGA champion Michael Allen for the rest of the PGA Tour season to debut the service with a sunlight-readable screen fitted to the front of his tour bag.
Ads on the screen will promote sponsors and be given free of charge
New U.S. drugstore network promises 3000 locations
A new digital out-of-home network is launching in U.S. independent and franchise pharmacies with the ambition of reaching 3000 locations by the end of 2011.
Pharmacy Health Network, operated by the Digital Advertising Group unit of marketing firm Respario, makes its debut with some 700 pharmacies on board, recruited earlier this month at the annual conference of drugstore supplier Cardinal Health.
They include members of Cardinal’s Medicine Shoppe
Lamar trims capex, but digital’s share grows
Investment in new digital billboards by Lamar Advertising in the U.S. stayed low during the second quarter, with the company spending just $3.9m compared with $24.8m in the same period the previous year.
In the first quarter of 2009 it had spent $4.3m on digital, slightly more than in the second quarter.
However, digital’s share of total billboard investment by Lamar has been growing dramatically. During the quarter
